One of several Google campaigns I led at Glassworks, working with 72andSunny on European market adaptations. I re-created the UI layouts myself from an early access Pixel 5, developed motion graphics with the agency art director, then jumped into Flame and Nuke to bring it all together. Part of a longer relationship that included Nest Mini, Home Hub, and four generations of Pixel launches. In many cases we adapted motion graphics that were originally developed by Buck LA.
The German Pixel 5 launch campaign featured here included hundreds of deliverables across TV, online, and social media formats.
Credits
Agency: 72 and Sunny
Producer: Katie Liston
Project lead: Nils Crompton
Motion Design: Nils Crompton
Compositors: Nils Crompton, Blake Huber, Leanne Pletersky
