Meta, Keynote

A segment for Meta's Connect 2021 Keynote. I designed and animated the logo & graphic overlays.

Client: Glassworks
Date: October 28, 2020
Services: Motion Design

About

Part of Meta’s big rebrand and metaverse reveal, our 3D team created a speculative game from scratch in just three weeks. I handled the graphics, keeping them deliberately flat and simple – in contrast to the fully rendered 3D world. I drew inspiration from 90s surf stickers and magazine designs. And yes, we made it into a Zuckerberg Instagram post!?

Credits

Client: Meta
Producer: Rebecca Johnson
Coordinator: Patrick Armstrong

3D Lead: Rüdiger Kaltenhäuser
3D Artist: Darren Macpherson
3D Artist: Jef Fleurkens
3D Artist: Mateusz Kozlowski
3D Artist: Stephan Haidacher
3D Artist: André de Villiers
3D Artist: Alex Doss
Motion Design: Nils Crompton
Cel Animation: Hugo Rodríguez
Cel Animation: Lewis Barr

Flame Artist: Urs Furrer